Abigail Wise

Abigail Wise is the brand director at Outside, where she steers the editorial vision and strategy for Outside magazine and Outside Online. A 15-year veteran of the industry, Abigail has built her career at the intersection of adventure travel, wellness, and environmental storytelling, with previous stops at Real Simple, the Mountain Project, and the Huffington Post. She specializes in building editorial teams that balance journalistic excellence with innovative growth. Now based in Northern New Mexico, Abigail lives in an adobe home on an organic farm with her husband, kids, and very good dogs. She is an avid runner and climber, though she remains a proudly mediocre skier.