Trevor Crist is Chief Business Officer, Travel & Event Services at Outside Inc., where he leads strategy and growth across the company’s travel, lodging, and event-driven commerce platforms. He is the founder of Inntopia, a pioneering travel-commerce and destination-marketing platform trusted by leading resorts, destinations, and event operators.. Following Inntopia’s acquisition by Outside Inc. in early 2025, Crist has focused on integrating technology, partnerships, and consumer experiences to unlock new value for travelers and brands alike. With more than two decades of experience at the intersection of technology, travel, and outdoor recreation, Crist brings a pragmatic, operator-first perspective to building scalable platforms and meaningful consumer journeys.